Why You Need to Stop Using Ridiculous Perks to Attract Talent
The flashier the perks, the more cream of the crop candidates you attract, right?
Well, maybe not so much.
The truth is, when you rely on over-the-top perks to capture new hires, you end up hiring people who are more interested in frivolous benefits than the company’s success.
Attracting (and retaining) top employees depends on company culture – not perks. So instead of thinking up the next cool work perks to attract talent with, why not create a culture that excites employees?
3 Ways to Upgrade Work Perks into A Culture That Retains Employees
No matter your business, making a desirable workplace goes well beyond offering perks.
- Replace food with better socializing opportunities.Free food in the workplace is one of the more obvious perks for an employee, but it can be quite costly. What’s more, all that free food ties employees to the workplace and can lead to overwork and burnout.Instead of incentivizing working later, encourage employees to socialize together in a communal lunch space. Introduce a “no eating at your desk” policy to ensure your staff isn’t glued to their work all day long. As you are recruiting new talent, you can have candidates sit down for lunch with the rest of your team and observe how they interact with others.
- Replace time off with flexibility.
Offering a ridiculous amount of PTO to your employees isn’t necessarily the best approach to providing work flexibility. Instead, you should build an environment where employees are given ownership of their time. This means doing away with a standard 9-5, having employees come in to work to get work done – whether it’s at 6 a.m. or 11 a.m.And as long as they’re equipped with a substantial reason and game plan, any team member can get time off. A flexible work environment can work in your favor when attracting new hires, too. Make a point to ask about candidate’s work styles and preferences. From there, explain how your company can meet those preferences.
- Replace the “open office” with an open-door policy.
You can create an open, collaborative community for your team without having everyone work together in a single room. While it’s true that certain people thrive in group spaces, others simply can’t work like that.Try to create a culture that thrives on open discourse – a place where employees can feel comfortable giving feedback and communicating with their superiors. An open-door policy will be particularly attractive to new talent, as potential candidates typically find room for growth more appealing than the physical space where they will work.
At the end of the day, one of the best things you can show a candidate is that you care about their wellbeing, growth and the value they can bring to your company.
Like this article? Check out our Quick Start Guide to Employee Benefits today!
If you have any questions about how Shop Benefits can help you select benefits that will attract new hires, please feel free to contact us online or call (404) 256-2171 and ask for Al Schiebel to learn more!